From the studio

Perspectives from building and operating.

Practical thinking on technology, product design and the work of turning an idea into a useful business.

AI

AI / Business

Good AI starts with the workflow.

Before choosing a model, understand the task, the handoffs and the decisions that people actually need to make.

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01 → ∞

Product / Studio

Building is a beginning. Operating is the education.

What changes in product thinking when the team that builds also lives with the result.

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360°

Immersive / Experience

The experience begins before the headset.

Immersive design includes the arrival, the people waiting and the conversation afterwards.

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Let’s build what’s next.

Tell us what you’re building, improving or trying to solve.